Tainan Market Analysis

This post is an exercise on the analysis of market share, occupancy, and average daily rate as a supplement to the previous post (Stabilization in Hotel) Market Snapshot & Competitive Market¬†Defined In this exercise we choose lodging industry in Tainan City, Taiwan as our target market. Tainan City is located in southern Taiwan and famous … Continue reading Tainan Market Analysis

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Stabilization in Hotel

After the hotel opening, the next milestone for financial stakeholders is stabilization. The interval between opening and stabilization is called build-up period or ramp-up period. The shorter the build-up/ramp-up period is, the higher return equity capital providers get and the lower risk to which debt capital providers are exposed.¬† This is because the hotel property … Continue reading Stabilization in Hotel